I'M JakE.

Entrepreneurial Executive
Expertise in Product Management, Digital Marketing, Business Operations, Strategy & Finance

01 EXPERTISE

Product Management
  • Managed custom development of marketplace, guides, lead generation, and CMS engines from scratch.
  • Managed both local and international teams based in India and Pakistan working with teams of product managers, engineers, designers and marketers. 
  • WordPress Admin Expert with experience deploying, migrations, managing technical integrations including DNS, CDN, SSL, and SQL database. 
  • Well versed in CMS systems and highly adaptable to new environments.
  • Managed deployment of multiple online stores on the Shopify platform.
  • Led migrations of multiple stores from other less scalable platforms to Shopify. 
  • Led large data migrations and deployment of CRM integrations into multiple organizations websites. 
  • Integrated automation in customer communication generating millions of messages.
  • Multiple Google Cloud API integrations with Maps, Geocoding, reCAPTCHA, and Google Sign-in (OAuth)
  • Led product integration with facebook, twitter, linkedin and google+ APIs to enable login and simultaneous posting on multiple social networks
  • Booking engine aggregation using affiliate/partner API leveraging Expedia, Hotels.com, Trip.com, SnapTravel, Agoda, ZenHotels, & SnapTravel.com
  • Guide aggregation integration leveraging Yelp, TripAdvisor, OpenTable, and Yahoo Local API.
  • Manged multiple mobile app and mobile friendly websites for iOS and Android.
  • Expertise in HTML, PHP, CSS, ASP, and Liquid
  • Expertise in MySQL and MS SQL
  • Cloud Hosting and Dedicated Host Management & Configurations
  • CDN (Cloudflare) Configurations
Digital Marketing
  • Google Ads Certified Professional with Partner Status from 2014-2020
  • Bing Ads Accredited Professional 2014
  • Experience managing search, display, video ads and retargeting campaigns. 
  • SEM Rush
  • Search engine optimization expertise in research and link-building. 
  • Google Webmaster Tools Tracking.
  • Build and managed multiple facebook pages
  • Generated over 43,000 facebook followers on B2B page, leading the category
  • Deployed automated post strategies resulting in tens of thousands of annual page engagements. 
  • Deployed, managed and optimized paid social campaigns on Facebook Ads Manager (Facebook & Instagram), Twitter Ads, and Linkedin Ads.
  • Integrated automation in customer communication generating millions of marketing messages.
  • Experience setting up, managing, and executing email marketing campaigns for millions of emails on Constant Contact, MailChimp, & SimplyCast. 
  • Generated hundreds of thousands of leads for marketplaces and guides.
  • Setup and management of Google and Facebook Pixels for retargeting campaigns on both platforms. 
Business Operations, Strategy & FinaNce
  • Built and executed business plans and pitch decks from concept to launch for multiple ventures including developing financial models.  
  • Managed corporate governance including local, state and federal requirements. 
  • Hired, trained and managed personnel in areas including product management, digital, marketing, design, accounting, legal, software engineering and hardware engineering.  
  • Well versed in intellectual property with experience attaining copyrights, trademarks and patents on both physical and digital products. 
  • Managed portfolio of nearly 10,000 internet domain names including registrations, sales, acquisitions, and dispositions. 
  • Develop, execute and manage business financial models.
  • Preparation and review of monthly, quarterly and annual profit & loss and balance sheet. 
  • Sourced equity and debt financing for multiple companies. 
  • Oversee accounting and annual tax preparation and filing.
  • Conducted market studies, feasibility reports, appraisals, and valuations for banking, development & financing projects for both real estate and digital businesses. 
  • Led underwriting on financing for assets totaling over $3 billion.
  • Participated as lead consultant for sales offering of a successful 9-figure transaction.
  • Provided investment counseling for a multi-million-dollar management contract.
  • High level strategic planning for multiple organizations. 
  • Developed KPIs for all  areas of businesses

02 Portfolio

Showcase of SOME OF MY WORK
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